Just got my MC MBA!!
OMG! How long have I've owned MC?? Thanks to Jacob, I did a very technical amortization deal with first paying down a second then when paid off paying down the first and the client was blown away. Just got my MC MBA. This client owns a financial software company and was blown away with the reports and analysis.
-- Chuck Helsel, CalPacific Mortgage

Transition from a salesperson to a trusted advisor
Mortgage Coach is a game changer; I never meet a client without a Total Cost Analysis or an Equity Repositioning Report. By presenting clients with intelligent options, they feel empowered to commit to my recommendations wholeheartedly.
-- Marla Barch, CMPS, Mortgage Planner, America's Mortgage Choice

Wow! I’ve never seen anything like this before!
The report generated a real “WOW” response. The clients exact words were, “Wow! I’ve never seen anything like this before!” The annual savings of more than $22,000 was enough for her to stop seeking part-time employment. What’s amazing is that I really did not yet even know what I was doing. Thank you so very much. An $895 investment returned over $14,000 in fee income in less than 24 hours. I can’t wait to see what else unfolds!
-- Derrick L. Dunham

The Competition Killer
We call this tool “The Competition Killer” If you don’t have The Mortgage Coach, then get it. We call this tool “The Competition Killer” in our office (we joke about it). The Mortgage Coach allows you to put the offer in black and white, and unless the competition is also using The Mortgage Coach, it is hard for them to show the facts to the customer and compete like you.
-- Joshua Reed, Agape Home Mortgage

Mortgage Coach - What a tool !
I just finished with the Mortgage Coach training and I have to be honest and tell you…WOW!!! What a tool…. Any LO who is NOT taking advantage of this Tool, who did not attend this training, or is not planning on attending in the future….I feel sorry for…but, that leave more business out there for me
-- Rory Wilson, Milestone Mortgage

PROFITABLE
I want to send you a special “Thank you” not only for helping me to decide to purchase The Mortgage Coach software but also for the incredible amount of time and patience you extended to me over the phone, both before and after the purchase. This transaction has proven to be one of the most enjoyable purchasing experiences I have ever had! Not to mention profitable!
-- Derrick Dunham

Trust is the Consumers Issue Today
Times they are a changin!! The days of the fast talkers are over. True professionals dedicated to helping people make wise decisions financing their homes will be impressively successful. Mortgage Coach is a tool designed to overcome the trust issues and bring you more success in a simple easy to use system.
-- Steve Probst, VP National Sales Manager, Fairway Independent Mortgage Corporation

We call this tool “The Competition Killer”
If you don’t have The Mortgage Coach, then get it. We call this tool “The Competition Killer” in our office (we joke about it). The Mortgage Coach allows you to put the offer in black and white, and unless the competition is also using The Mortgage Coach, it is hard for them to show the facts to the customer and compete like you.
-- Joshua Reed, Agape Home Mortgage

I was able to win over the client
Using my knowledge of mortgage planning, the miracle of compounding interest, my dazzling personality, my knowledge of The Mortgage Coach, and a simple appeal to his concerns about saving for his three kids’ college funds while worrying about retirement for himself and his homemaker wife, I showed him a better way to meet his goals.
-- Kerrie Saeger, CTX Mortgage Company

Weekly Coaching Calls adds so much value
I wanted to take the time to thank you for the calls you host on Tuesdays. I think they are great calls! Full of substance that I can actually use. They get me pumped for the rest of the week. I’ve been using MC for a couple of years & Marketing Machine when I saw your launch at BP2007 and think this latest addition is one great idea. Thanks for implementing it.
-- Roswell Moore, Branch Manager, PTF Financial

The Mortgage Coach helps to solidify my commitment
In May I took three investment deals totaling $1.2 million off the desk of an “application taker” due directly to The Mortgage Coach’s Total Cost Analysis and the ability to assume the role of a knowledgeable and trusted advisor. I am proud to say I cannot count the clients on one, or even two, hands who have seen the difference in the level of service that I provide through my use of The Mortgage Coach. I wish I had the time to go into detail about how I have “WOWed” my clients by using The Mortgage Coach.
-- Shawn Heffernan, RBC Mortgage

Great Technical Support
As a technical support representative for our company I have had the pleasure of working with the Technical Support Team at Mortgage Coach. They are very knowledgeable and quick to respond to issues!!!
-- Deb Wheaton, Help Desk Support, Mortgage Network

Thanks to The Mortgage Coach, the deal was mine!
The first time I used The Mortgage Coach, I was in a competitive situation with several local brokers and representatives from Internet companies. Thanks to The Mortgage Coach, the deal was mine! He chose my proposed solution even though one of the Internet companies quoted a lower rate. I collected over $4,200 in fees on the transaction, so The Mortgage Coach has already paid for itself!
-- Todd Roberts, Integrity Plus Funding

It has paid for itself
I just wanted to thank you guys for the incredible tool that The Mortgage Coach is. It has paid for itself so many, many times over. I also want to praise the excellent customer service. I just got off the phone with Alex Herrera. I had called due to a little problem with the graphics. Alex was just great—knowledgeable, courteous, attentive, you name it. The problem was solved and I couldn’t be more grateful! Once again, thank you!
-- Ricardo Acosta

Mortgage Coach Ruined My Christmas Vacation!!
I am very upset that I am having to cancel my Christmas vacation due to the overwhelming phone calls and new loan applications that I have taken as a result of using the Rate Watch Report to alert my clients of the record low interest rates. This is a real inconvenience! I had planned on taking the majority of December off to relax, enjoy the holidays and all they have to offer. Not only has the Rate Watch canceled my Christmas vacation but it has forced to me and my staff to work overtime and come in on the weekends. What is up with that??? This is the time of the year when mortgage loan officers take it easy and coast until spring. I am very disappointed because the tools that Mortgage Coach offers are too effective! Your product is too good! I can't handle all of the business as a result of using Mortgage Coach. Thanks again for ruining my Christmas Vacation!!!!!
-- Scott Cummings, CMPS, Mortgage Planning Expert, Cummings Financial

We’re able to have a value, rather than rate drive
Clients all come in wanting the lowest rate. They come looking for good service and competitive rates, but through better advice, education, and an integrated loan, we’re able to have a value, rather than rate driven conversation that makes an impact in their overall financial picture. As a result, about 60% of our business is repeat business.
-- Steven Marshall, President, Bellevue Mutual Mortgage